WCLG P.O. Box 885, Morgantown W.V. 26507
Advertising Agencys and National Reps Please contact:
Debbie Lofstead - email@example.com (304) 906-0528
Brett Matak - firstname.lastname@example.org (304) 282-7857
Sr. Account Executive:
Michael Pasqua - email@example.com (304) 418-6126
Marc Bowers - firstname.lastname@example.org (304) 282-7856
Marketing your product or service is never easy. How do you make an impact in a crowded advertising environment? Which media will work best? How do you combine two or more media for best results? And what should your message be?
Did you know???
The desire for instant gratification is one of the most common causes of advertising failure. The ad that creates sufficient urgency to cause people to respond immediately is also the ad most likely to be forgotten immediately following the "expiration" of the offer. Such ads are of little use in establishing an identity for the advertiser in the mind of the consumer. That's just one cause of advertising failure. There are 11 more and we'd be happy to share them with you.